PROJECT : LOGO DESIGN & BUSINESS CARD DESIGN
THE CLIENT : JOY FOR CREATORS
Joy For Creators is a soulful business consultancy for creative thought leaders and entrepreneurs, helping them actualise their visions into foundational, structured reality. Joy Margolis, J.D wanted a logo that could capture the essence of their process and how work with their clients.
The concept of our logo depicts the creation of a strong foundational support structure that ultimately leads to higher energetic expansion, wisdom, clarity and inspired growth in a soul aligned business.
DESIGN ELEMENTS CREATED
Logo, Business Card, Store Signage,
THE MOOD BOARD
For Joy's branding, we explored crystalline structures and geometric shapes, warm pink hues and gold tones contrasted with indigo, overlayed on the monochromatic imagery of their website.
Words to describe the brand
- Sacred business
- Balance between structure and creative freedom
- Geometric precision
- Energetic expansion
During the creation for this logo, we also explored the concepts of sacred geometry, negative space to convey a sense of freedom and a play on asymmetry.