for vision-focused brand founders
packaging & brand design
Packaging & Branding
A bespoke design studio for gentle product-based founders. Take your packaging from blending in to standing out.
Made in Melbourne, Naarm
Serving clients globally
Get your Free Training
For product-based business owners. Sign up for your free packaging workshop and checklist for stand-out on the shelf.
Get your free Training
Packaging that gets your product into the carts *and hearts* of your customers
Thanks! Check your email for a sweet note and link to your free resource from me!
View our recent featured projects
Portfolio
services
in-depth Brand & Packaging Experience
essentials
For new brands and rebrands
Learn more
Packaging & Brand Refresh
Into the cart
For launching new products
Learn more
Bespoke Packaging experience
To the shops
For getting into retail
Learn more
1:1 Mentoring with Jo ChunYan
Brand mentoring
For building strong brand foundations
Learn more
You know that you have an innovative, one-of-a-kind product. One that deserves to fly into your customers' hearts and carts.
You know that your product deserves a cult-like following. And you know that your best-sellers should be a no-brainer for retailers or that boutique organic shop to stock you proudly on their shelves.
Does this resonate?
You had your products’ packaging designed in the past...
To get things launched, the job was quick and "just good enough".
Nowadays, your packaging and brand presence:
- is blending in a saturated niche with “samesies”
- feels harder to own your point of difference
- doesn't get you the organic UCG you deserve
- may have resulted in plateuing sales
Imagine this instead:
Creating stand-out packaging that articulates your product's true uniqueness.
We design packaging and brands that are not only functional but visually and emotionally connect with your customers.
This means immersive packaging and branding that:
- celebrates your innovative, one-of-a-kind product
- flies into the carts *and hearts* of your customers
- gets you ranged in retail or feeling pitch confident
- builds repeated purchase and customer retention
- generates wow-worthy organic UCG
Ready for immersive, impactful and intentional packaging & branding?
Let's chat
Just a *few* of the brands we have worked with
Work with us
Work with us
Jo ChunYan is a bespoke packaging & branding design studio for visionary founders and their brands.
We acknowledges the Bunurong Boon Wurrung and Wurundjeri Woi Wurrung peoples of the Eastern Kulin Nation and pays respect to their Elders past, present and emerging.