How to enter the flow state to boost creativity

JO CHUNYAN DESIGN STUDIO
Packaging & brand design for conscious product founders

When was the last time you felt like you were working from a state of flow and ease in your business? Recently, I have been delving into learning more about the flow state because I am on a bit of a mission to create more consciousness in how I run my business.

The flow state or being "in the zone" is your optimal state of consciousness. As intentional business owners, getting into a state of flow can positively impact how you run your conscious business and manage your energy. For me, I would find myself in a state of flow when doing something creative like design, branding, coaching or concept creation. Working within this state of flow has been proven (based on research from McKinsey) to increase productivity by up to 500%.

In your flow state, you may feel like you are "in the zone" and may experience:

  • complete immersion in what you are doing.
  • energized from your work.
  • joy from being in the "deep now".
  • distortion of time (faster or slow).

One way to get into your flow state is by controlling two key factors:

  1. Skill.
  2. Challenge.

Match what you are skilled at with something that feels challenging. This allows you to focus in on that particular task whilst also feeling confident that you can complete it.

3 Steps to get into a state of flow

Step 1 : Increase your skill level

Practice or build your skill or expertise so you feel competent & confident doing it. Example: Get better speaking in front of a camera by practicing on Insta-stories.

Step 2 : Find your focus

Apply your skill or expertise to a task or project. Example: Create my first Youtube video of me speaking.

Step 3: Make it challenging

Adjust the difficulty by setting a goal for the project so that it feels challenging but achievable. Example: Create a 20-minute video tutorial on something that I am comfortable speaking on.

5 things that can help you get into your flow state faster

  1. Commit to a single task, no multi-tasking set a clear finish goal.
  2. Do focused, deep work for 90 minutes using the Ultradian rhythm.
  3. Listen to ambient, binaural, alpha, theta or classical music.
  4. Quiet internal distractions like meditation, yoga, journaling before you work.
  5. Remove external distractions in your environment.

Let's Work Together

For Design Project Enquiries

Project Enquiry Call

Step 1: Book your free 30 minute enquiry call

We'll delve into your vision and project to determine which offering aligns with your business stage. This call also helps us see if we're the right fit to work together.

Step 2: Review your custom proposal

If we're a match, you'll receive a detailed, custom proposal that moves you towards your vision and goals. Excited to take the next step? Accept your quote via email.

Step 3: Book your project

Your project officially begins once you sign the contract and pay your first deposit. You'll receive your discovery questionnaire to kick things off.

Want more details on how we can work together? Get my Pricing Guide below!

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Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch

Packaging Checklist: must-have content for your product launch

This Packaging Checklist is divided into 3 parts:
  • PART 1: Covers the must-have content specific to each product SKU.
  • PART 2: Covers the company and business info that all your products packaging should include.
  • PART 3: Content and visual elements unique to your brand that can differentiate your product for maximum stand-out in a saturated niche.
You'll also get Conscious Curations—monthly packaging deep dives and creative rituals for running a conscious business.
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend

Training: Discover your brand's personality archetype blend

What you will learn:
  • Step-by-Step method: For defining your brand's unique archetype blend.
  • Examples: How to apply the personality archetype system to your brand.
  • 3 common mistakes: to avoid when expressing our brand's personality and voice.
You'll also get Conscious Curations—monthly packaging deep dives and creative rituals for running a conscious business.
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision

Clarify and define your business' vision

What you will cultivate:
  • A practice for reflection and Create a vision for your business.
  • A connection with your intuition on daily business for making aligned business decisions.
You'll also get Conscious Curations—monthly packaging deep dives and creative rituals for running a conscious business.
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers

Training: Get your product into the hearts & carts of your customers

What you will learn:
  • Strategy 1: How to visually create differentiation and stand-out for your product within a saturated niche.
  • Strategy 2: How to gain cost and time efficiencies by choosing the right packaging architecture system for your product range.
  • Strategy 3: How to define your Core Purchase Drivers that your customers need to see on your packaging.
You'll also get Conscious Curations—monthly packaging deep dives and creative rituals for running a conscious business.
✴︎ Free ✴︎
5 day intuition journaling mini course
✴︎ Free ✴︎
5 day intuition journaling mini course
✴︎ Free ✴︎
5 day intuition journaling mini course
✴︎ Free ✴︎
5 day intuition journaling mini course
✴︎ Free ✴︎
5 day intuition journaling mini course
✴︎ Free ✴︎
5 day intuition journaling mini course
✴︎ Free ✴︎
5 day intuition journaling mini course
✴︎ Free ✴︎
5 day intuition journaling mini course

5 day intuition journaling mini course

What you will learn:
  • How to build a ritual of intuitive journaling.
  • How to carve a daily ritual for connection for clarity, focus and energetic alignment.
  • How to make decisions from a place of connection and consciousness.
You'll also get Conscious Curations—monthly packaging deep dives and creative rituals for running a conscious business.

Explore your path

The Intuition Journal

A daily practice for a more conscious state of being.

A calming guided journaling workbook for creatives, spirited seekers and intentional business owners.

☞ Explore the journal

Listen to the podcast, hosted by Jo ChunYan & Donají Meijia

The Brand Journey

A podcast for conscious and purpose-led business owners

We explore intentional branding, business and mindset. Through honest conversations, we go behind the scenes and take a deep dive into all the steps along the brand journey.

☞ Listen to the Podcast
Jo ChunYan Brand Designer & Coach

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Jo ChunYan acknowledges the Bunurong Boon Wurrung and Wurundjeri Woi Wurrung peoples of the Eastern Kulin Nation and pays respect to their Elders past, present and emerging. Sovereignty was never ceded. Always was, always will be, Aboriginal Land.