How to nurture your brand for sustainable growth

Donají and I talk about the key things that you need to take into consideration when it comes to nurturing your brand for sustainable growth.

Nurturing your brand is a little like cultivating a garden. It is a dedicated and consistent process that involves getting to know what will flourish and thrive, and what won't. Tune in as we share our tips for building a cohesive reputation for your brand.

We chat about:

  • Approaching it from an intention of continuous improvement and curiosity.
  • The big questions that can help you reflect and audit the growth and health of your brand.
  • Reframing brand growth so that you aren't solely attached to getting the results.
  • Continuously refining all the ways we are communicating to our audience.
  • The importance of consistently connecting back to our customers to help us make the right decisions for our business.
Packaging & brand design
for conscious business owners
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Jo ChunYan is a bespoke packaging & branding design studio for visionary founders and their brands. We acknowledges the Bunurong Boon Wurrung and Wurundjeri Woi Wurrung peoples of the Eastern Kulin Nation and pays respect to their Elders past, present and emerging.