Planning your work day with intention

I have been doing a loooot of work to level up my business behind-the-scenes recently. I have been intentionally focusing my time and energy on content creation, testing out a sustainable marketing strategy that aligns with my values and improving my client process and experience.

And because life and work can feel a little busy and hectic sometimes, I wanted to share a recent snapshot of how I have been spending my days and hours. The reason I wanted to share this with you today is because I'm really happy with the flow, focus and effectiveness that I am able to cultivate in my work days - much of this, I believe, is due to how I have been planning my work day.

Why focus more on content, marketing and the client or customer experience? More than actual client work?

Because it creates a consistent foundation for connection, establishes your brand and offers value and support for your clients/customers.

Content creation & marketing

Content creation and an aligned marketing strategy is important because:

  • Establishes trust in your brand through consistent messaging and positioning.
  • Is an opportunity to help others and to offer value and my own learning.
  • Encourages deeper conversations and supports the community.
  • Increases your own knowledge, skill set & expertise.
  • Generates potential leads and more eyes on your work.

Put this into action by:

Creating one piece of content that uplifts or provides value & share your learning with your community.

Improving your client and customer experience

Your client and customer experience is important because:

  • Provides a positive, engaging experience.
  • Elevates your client and their business
  • Encourages co-creation through empathy and holding space.
  • Nurtures trust and connection so that the process is easy.
  • Creates advocates for your brand.

Put this into action by:

Implementing one change in your current client or customer process that improves the experience makes it more memorable & positive.

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Training: Get your product into the hearts & carts of your customers
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Training: Get your product into the hearts & carts of your customers
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Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
✴︎ Free ✴︎
Training: Get your product into the hearts & carts of your customers
Training: Get your product into the hearts & carts of your customers
What you will learn:
  • Strategy 1: How to visually create differentiation and stand-out for your product within a saturated niche.
  • Strategy 2: How to gain cost and time efficiencies by choosing the right packaging architecture system for your product range.
  • Strategy 3: How to define the must-seecontent that your customers need to see on your packaging.
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Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
✴︎ Free ✴︎
Clarify and define your business' vision
Clarify and define your business' vision
What you will cultivate:
  • A practice for reflection and Create a vision for your business.
  • A connection with your intuition on daily business for making aligned business decisions.
WHICH STATEMENT BEST describes YOUR business?
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Training: Discover your brand's personality archetype blend
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Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
✴︎ Free ✴︎
Training: Discover your brand's personality archetype blend
Training: Discover your brand's personality archetype blend
What you will learn:
  • Step-by-Step method: For defining your brand's unique archetype blend.
  • Examples: How to apply the personality archetype system to your brand.
  • 3 common mistakes: to avoid when expressing our brand's personality and voice.
WHICH STATEMENT BEST describes YOUR business?
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By submitting your form, you permit us to get in touch with you via email and send you additional brand and packaging design resources and tips for visionary, conscious biz owners. We respect your privacy and will never spam you or share your details. Unsubscribe any time.

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Packaging Checklist: must-have content for your product launch
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Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
✴︎ Free ✴︎
Packaging Checklist: must-have content for your product launch
Packaging Checklist: must-have content for your product launch
This Packaging Checklist is divided into 3 parts:
  • PART 1: Covers the must-have content specific to each product SKU.
  • PART 2: Covers the company and business info that all your products packaging should include.
  • PART 3: Content and visual elements unique to your brand that can differentiate your product for maximum stand-out in a saturated niche.
WHICH STATEMENT BEST REFLECTS WHERE YOU currently ARE IN YOUR BIZ?
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Jo ChunYan is a bespoke packaging & branding design studio for visionary founders. We acknowledges the Bunurong Boon Wurrung and Wurundjeri Woi Wurrung peoples of the Eastern Kulin Nation and pays respect to their Elders past, present and emerging.